ms4002_2026T2_ET_FN.pdf
Design Thinking for Data-Driven App Development · End Term · May 2026 FN
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Question 2 MCQ · 0.0 marks
**General Guidelines:**
**(i) The question numbered 3 carries 15 marks. You are required to attempt it on the answer**
**sheets provided in the exam centre. Ensure that you write the question number only clearly**
**on the ANSWER SHEET.**
**(ii) The questions numbered 5 to 24 are multiple-choice questions (MCQs). Each MCQ is worth**
**1 mark. Please answer all questions using the computer. Carefully read the questions and**
**select the most accurate and correct option. There is only one correct answer for each**
**question.**
**(iii) The total marks are 35.**
**(iv) All characters, relationships and events depicted in the questions or cases are fictitious.**
**Any similarity to actual events or persons, living or dead, is coincidental.**
**Please indicate that you have read and understood the guidelines by marking the**
**appropriate box below:**
I have read and understood the guidelines
I have read the guidelines
A published solution is not available for this question yet.
Question 3 MCQ · 15.0 marks
Read the problem statement and imagine your target customers. Start by understanding the
given problem. Then, identify the issues to be addressed. Think of ideas and sketch a prototype on
paper. Finally, show how it solves the problem and suggest improvements. You may use the
answer sheets in either portrait or landscape mode. Follow the same mode throughout. Do NOT
exceed 10 pages.
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Using the Karmic Design Thinking (KDT) framework, complete the following:
1. Identify who you are designing for, and what is missing because people are never bored
anymore. Explain why it matters now, and list the problems to solve.
2. Synthesize insights and articulate what core conflict users face and develop 2-3 How Might We
questions that opens space for solution ideas.
3. Suggest 3-5 product ideas and then choose one primary concept. Explain how your product
brings boredom back and how you would create an experience that is engaging because it is
boring. Describe the trade-offs you would make.
4. Draw a simple sketch of the designed product or service (No visual polish needed, focus on
clarity and flow.)
5. Briefly describe the iterations, and what success looks like. Suggest how you would measure
“boredom achieved.”
**Guidelines:**
• What do you mean by “people experience boredom in a meaningful way”?
Boredom means allowing moments of “nothing much happening,” and intentional stillness. It does
not mean a lack of purpose or repetitive monotony. The goal is to create space that may enable
creativity, imagination, and happiness.
• What kind of product or service needs to be designed?
It can be physical or digital, such as an app, device, system, process, or flow. Your design should
clearly connect to the given problem.
• Who can you design for?
You can choose any domain, and any target customers. Make reasonable assumptions about your
target customers. Your approach should be human-centred.

I have answered this question in the offline paper
I have skipped this question
This question does not apply to me
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Question 4 MCQ · 0.0 marks
ANSWER THE QUESTIONS 5 to 24 ON THE COMPUTER ONLY.
Okay
Theek hai
A published solution is not available for this question yet.
Question 5 MCQ · 1.0 marks
Agile and Design Thinking share several characteristics that bridge product execution and user-
centric problem-solving. Which of the following elements represent these shared characteristics?
1. Learn from the user experience
2. Prioritize comprehensive documentation before execution
3. Balance team efforts
4. Adhere strictly to a fixed, linear project scope
5. Understand the problem and engage in repeated improvement
Select the correct answer from the options below:
1, 2, and 3 only
1, 3, and 5 only
2, 4, and 5 only
1, 3, 4, and 5 only
A published solution is not available for this question yet.
Question 6 MCQ · 1.0 marks
Which of the following represents the correct chronological sequence of the standard phases in a
project management lifecycle?
Planning → Initiating → Executing → Monitoring & Controlling → Closing
Initiating → Planning → Executing → Closing
Planning → Initiating → Executing → Closing
Planning → Executing → Initiating → Closing → Monitoring & Controlling
A published solution is not available for this question yet.
Question 7 MCQ · 1.0 marks
In KDT - Customer Journey Mapping (CJM), why is it critical to explicitly document the user's
emotional state alongside their physical actions?
To construct a compelling fictional backstory for user personas to make
stakeholder presentations more engaging.
To quantify the exact emotion during each task so the development team can
optimize product development.
To identify friction, and moments of delight, revealing latent needs for design
intervention.
To gather positive emotional narratives that can be directly extracted and
used for social media marketing campaigns.
A published solution is not available for this question yet.
Question 8 MCQ · 1.0 marks
Which of the following tools and frameworks are used in combination during the Analyze phase of
Karmic Design Thinking?
1. Multi-Why Analysis
2. Conflict of Interest mapping
3. IF-THEN-BUT framing
4. HMW questions
5. Multi-Way Analysis
Select the correct option using the codes given below:
1, 2, and 4 only
1, 2, 4, and 5 only
1, 2, 3, and 4 only
1, 2, 3, 4, and 5
A published solution is not available for this question yet.
Question 9 MCQ · 1.0 marks
In the context of the Karmic Design Thinking process, what is the primary objective of
"bulletproofing" before moving into full-scale prototype development?
To completely eliminate all potential risks and uncertainties associated with a
proposed solution.
To strengthen preliminary analysis and solutions by rigorously evaluating their
feasibility and desirability against real-world constraints.
To refine the visual aesthetics and surface-level appeal of a prototype to
ensure high user engagement.
To accelerate the implementation phase by bypassing early-stage constraint
analysis and obstacle identification.
A published solution is not available for this question yet.
Question 10 MCQ · 1.0 marks
In the context of the KDT process, the Test phase is primarily categorized as what type of thinking
activity?
Divergent (creating many possible variations)
Convergent (evaluating and narrowing down to validate a solution)
Abstract (removing concrete constraints)
Linear (moving only forward without looking back)
A published solution is not available for this question yet.
Question 11 MCQ · 1.0 marks
Which of the following commercialization activities is/are essential to convert intellectual property
into financial returns and market dominance?
1. Licensing
2. Enforcement
Select the correct option using the codes given below:
1 only
2 only
Both 1 and 2
Neither 1 nor 2
A published solution is not available for this question yet.
Question 12 MCQ · 1.0 marks
When embarking on website development, how does the choice of a specific site-building platform
primarily impact the project lifecycle?
It strictly mandates which third-party marketing services must be integrated.
It guarantees the website’s automatic visibility and engagement on social
media networks.
It independently determines the website's final organic ranking on search
engines.
It influences the technical ease of use, built-in feature availability, and the
limits of design customization.
A published solution is not available for this question yet.
Question 13 MCQ · 1.0 marks
A user interacts with an online ticketing app. They experience frustration during the complex seat-
selection process, but checking out is incredibly smooth, and the app displays a delightful,
celebratory animation upon securing the ticket. Based on Kahneman’s Peak-End Rule, how is the
user most likely to remember the app?
They will only remember the frustration of seat selection because it happened
first.
They will likely remember the experience positively due to the strong finish.
They will forget the experience entirely because it contained conflicting
emotions.
They will judge the app purely on the load time of the initial page.
A published solution is not available for this question yet.
Question 14 MCQ · 1.0 marks
A website built with "responsive design" will automatically adjust its layout and content based
primarily on:
the user's internet connection speed.
the type of web browser being used.
the screen size of the user's device.
the operating system of the device.
A published solution is not available for this question yet.
Question 15 MCQ · 1.0 marks
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An email application automatically detects the phrase "I have attached" in your email body. If you
attempt to send the email without an actual file attached, a pop-up appears warning you. Which
TRIZ principle does this feature could possibly demonstrate?

Preliminary Action
Segmentation
Inversion
Nested Doll
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Question 16 MCQ · 1.0 marks
An app developer spends ₹20,000 on a social media ad campaign. The campaign generates
500,000 impressions, 1,000 clicks, and 250 app installations. What is the Cost Per Install (CPI)?
₹ 20
₹ 40
₹ 80
₹ 200
A published solution is not available for this question yet.
Question 17 MCQ · 1.0 marks
A software development company creates a highly efficient, proprietary algorithm for routing
delivery trucks. To maintain their competitive advantage, they decide not to publish the details of
the algorithm, not to register it and restrict access to a few key employees with non-disclosure
agreements (NDAs). This form of Intellectual Property protection is known as:
Copyright
Utility Patent
Trademark
Trade Secret
A published solution is not available for this question yet.
Question 18 MCQ · 1.0 marks
In the PRESENT method for effective storytelling and pitching, a narrative is structured around
"Context, Conflict, and Solution." What is the specific purpose of the "Conflict" in this framework?
To criticize competitors' products aggressively
To outline internal team disagreements during development
To highlight the contradiction that makes the current situation untenable
To present the financial budget required to build the app
A published solution is not available for this question yet.
Question 19 MCQ · 1.0 marks
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This delicious, zero-waste "Scoff-ee Cup" (a play on the word meaning “to eat quickly”) eliminates
the need for dishwashing and reduces plastic waste. Which TRIZ principle does this possibly
represent?

Porous Materials
Taking Out
Discarding and Recovering
Beforehand Cushioning
A published solution is not available for this question yet.
Question 20 MCQ · 1.0 marks
The phases of Karmic Design Thinking are linked to which foundational Buddhist teaching?
Chatursama Vadatvani
The Four Hindrances
The Four Noble Truths
The Fantastic Four
A published solution is not available for this question yet.
Question 21 MCQ · 1.0 marks
A junior developer intern working at a large fintech corporation notices a flaw in how internal data
is shared. During a weekend hackathon hosted by the company, she builds a prototype for a new
internal tool to solve it and successfully pitches it to executives for company-wide rollout. This is a
classic example of:
Apprenticeship
Intrapreneurship
Internship
Corporate entrepreneurship
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Question 22 MCQ · 1.0 marks
State whether the following is true or false:
“Good design is actually a lot harder to notice than poor design, in part because good designs fit
our needs so well that the design is invisible.”
True
False
A published solution is not available for this question yet.
Question 23 MCQ · 1.0 marks
According to BIIG Leap discussed in the course, a newly developed prototype or feature is
considered merely an "invention" and not “innovation” until it:
passes all technical and quality tests.
receives formal patent protection.
successfully reaches the customer.
gets final budget approval from management.
A published solution is not available for this question yet.
Question 24 MCQ · 1.0 marks
In what way can an alumnus of Design Thinking for Data-Driven App Development course
continue to engage with Prof. Bala & Shyam?
(Hint: Our course team wants to give you 1 free mark as a gesture of appreciation for completing this
course! All the statements below are correct.) [Select All as answer]
1. Joining as a Technical Lead Member in a startup, taking an active role in developing AI-powered
tools that help companies innovate and bridge gaps in Intellectual Property.
2. Contributing to the creation of new courses that integrate Karmic Design Thinking and AI.
3. Applying for a TA position to build tutorials and guide project teams in bootcamps.
4. Joining them in community activities like language learning, Hapkido, Tabla, online baking
classes, and creating podcasts.
Select the correct answer from the options below:
Only 1
Only 2
Only 3
All
A published solution is not available for this question yet.